The Build Your Life Resume® (BYLR®) app is your gateway to Jesse Itzler’s life coaching programs including The Calendar Club™, Jesse’s 12-month life optimization system.

Created by in-demand live speaker Jesse Itzler, BYLR® is a program that helps you build your LIFE RESUME as well as your traditional resume. It prioritizes the things that are most important to you, ahead of everything else. Whether you are a CEO, stay-at-home parent or young entrepreneur, BYLR® will benefit you greatly.

BYLR® is based on Jesse’s real-life experiences: having no formal business training he has created success through fostering relationships and thinking outside the box. He is now a New York Times bestselling author; co-founder of Marquis Jet; former partner in Zico Coconut Water; and an owner of the Atlanta Hawks. He’s sold his companies to Coca Cola, NetJets, IFit and SFX. Simultaneously, he has built an incredible “life resume,” having run multiple 100-mile races, managing RUN DMC and living in a monastery to boost his spirituality.

Jesse started BYLR® as a way to share his best practices in business, wellness and mindset. Thousands have benefitted from his principles.

After being a BYLR® Member for 12 months, you will have:
Completed one BIG year-defining event
Experienced 6 mini adventures
Completed the BYLR® Course
Scheduled time to learn, volunteer, and create memories with loved ones
Completed health, business, mindset, and philanthropic challenges
Expanded your knowledge and skill set of how to get the most out of every day
Enhanced your professional and personal network

BYLR® members get access to:

The Big A## Calendar™
The best way to plan your life - PERIOD. A physical calendar that helps you plan your life before you plan your meetings - so you do more of what you love, with the people you love to do them with.
Prioritize and schedule the big things - like trips, adventures, races - that you want to do before any meetings or appointments are even scheduled
Get guidance and support from Jesse, experts, and fellow members to achieve your Calendar goals

The Calendar Club™
Jesse’s life optimization system and the same system he and his family use to plan the year. You will learn this exact methodology in this club. Additionally, receive Jesse’s guidance through monthly live calls, weekly motivational videos, virtual events, networking, challenges, expert-led sessions, and more

BYLR® Course
The foundational 8-video BYLR course around mindset, wellness and business. Lessons based on Jesse Itzler’s successes in his life. A visionary system that will help you gain winning habits, routines and mindset

Plus you have access to:
A private and dedicated online community: Learn and grow with others who have the same mindset.
Weekly Motivations: Insightful videos from Jesse to set the tone for the week
Monthly Challenges: Take your physical, philanthropic, family and networking goals to the next level
Group check-ins for support and celebration when you achieve milestones.
Monthly emails: Keep you inspired and on track
Private, member-only events
Online learning sessions with experts in a variety of fields
Mini-challenges: Put your mental and physical strength to the test with fun, quick activities

When you join, you will receive:
The Big A## Calendar™, The Big A## Planner, BYLR® SWAG and more!

Begin your ultimate life optimization program today - join BYLR®.